AI Insights · Timothy · January 2024
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Finland, Q4 2023
Vivino: Buy the Right Wine leads in revenue and active users, while HelloFresh: Meal Kit Delivery shows steady download trends. Other apps like CrowdFarming, EveryPlate: Cooking Simplified, and Gousto also exhibit notable performance.
In the fourth quarter of 2023, the performance of the top 5 Delivered Meal Kits and Specialty Foods applications on the iOS platform in Finland showcased interesting trends. The data, sourced from Sensor Tower, provides insights into downloads, revenue, and weekly active users for these applications.
Vivino: Buy the Right Wine experienced a significant increase in revenue towards the end of the quarter, peaking at approximately $255 in the week of December 18 and then slightly dropping to $208 in the final week of December. Downloads for this app saw a consistent upward trend, reaching a high of 425 in the week of December 18. The number of weekly active users also rose steadily, from 2.3K in late September to nearly 2.9K by the end of December.
HelloFresh: Meal Kit Delivery showed stable download numbers throughout the quarter, with a slight peak at 72 downloads in the week of December 4. Weekly active users for this app remained fairly steady, ranging from 651 in late September to 753 by the end of December.
CrowdFarming had fluctuating download numbers, with a peak of 124 in the last week of September. However, the downloads saw a significant drop in the following weeks, with some weeks recording as few as 0 to 9 downloads.
EveryPlate: Cooking Simplified saw a decline in downloads over the quarter, dropping from 83 in late September to 0 in early November. The number of weekly active users also decreased, starting at 97 in late September and ending at 51 in the final week of December.
Lastly, Gousto had minimal download activity, with notable peaks of 70 downloads in mid-October but dropping to single digits or zero in other weeks. Weekly active users data was sparse, with a noticeable presence in mid-October at 67 users.
These insights from Sensor Tower highlight the varying performance metrics of these apps, with Vivino: Buy the Right Wine leading in revenue and active user growth, and others showing mixed trends in downloads and user engagement. For more detailed insights, visit Sensor Tower.